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What are Zillow 3D Home Tours? Sarasota, FL.

Writer: Bird Real Estate Media
Bird Real Estate Media
Aug 29, 2023
3 min read

Updated: Jul 29





When you power your listing with a Zillow 3D Home Tour, it receives priority positioning throughout Zillow, putting it above listings without a 3D tour. This prime placement increases the visibility of your listing, ensuring that it catches the attention of potential buyers browsing the platform.


Listings that include Zillow 3D Home Tours and interactive floor plans receive, on average, 60% more views than listings without such features. Additionally, homes with interactive floor plans were saved a staggering 79% more than homes without, indicating a higher level of interest and consideration from potential buyers.





The time required to capture a Zillow 3D Home tour varies depending on the size of the home. On average, it takes approximately 45 minutes to capture a 3D Home tour simultaneously. We use Zillow's official 360 camera to ensure the highest quality. This efficient process allows you to create immersive virtual tours without excessive time, ensuring you can focus on other aspects of your real estate business.



One of the standout features of Zillow 3D Home Tours is that they come with zero hosting fees. Your virtual tour is hosted for free by Zillow and never expires, allowing you to showcase your listing without any additional costs. Moreover, Zillow 3D Home Tours offer unlimited sharing capabilities. You can easily share your virtual tour online via an unbranded link and even embed it on your website, maximizing the exposure of your listing across various platforms.

Frequently Asked Questions About Zillow 3D Home Tours in Sarasota

Do I need a Zillow 3D Home Tour if I already have professional photos? Yes. Listings with a 3D tour and interactive floor plan see roughly 60% more views and 79% more saves than photo-only listings on Zillow. In a market like Sarasota, where a large share of buyers are relocating from out of state, the 3D tour is often the deciding factor that gets a buyer to schedule a showing.

What's the difference between a Zillow 3D Home Tour and a Matterport tour? Zillow 3D Home Tours are built specifically for Zillow and Zillow Showcase listings, giving your listing priority placement right where most Sarasota buyers are already browsing. Matterport produces a platform-independent digital twin with precise measurements that you can embed anywhere - your website, MLS, or social media. We shoot both, and can recommend which fits your listing and marketing plan.

Does a Zillow 3D Home Tour work for vacation rentals and Airbnb listings, not just MLS? Yes. Sarasota and Manatee County short-term rental owners and property managers use 3D tours to show layout and space to guests who are booking sight-unseen, which reduces cancellations and mismatched-expectation reviews.

What areas do you cover for Zillow 3D Home Tours? Sarasota, Siesta Key, Lido Key, Longboat Key, Palmer Ranch, Osprey, Nokomis, Venice, Lakewood Ranch, University Park, Bradenton, Holmes Beach, Anna Maria Island, Parrish, Ellenton, North Port, and Englewood.

Looking for a true digital twin instead of a Zillow-specific tour? Read our Matterport 3D Tour guide for Sarasota listings, or contact us and we'll help you pick the right format for your listing.








Contact Bird Real Estate Media today for professional real estate photography and property media services throughout Sarasota and Manatee Counties.


📞 Call us: 941-217-9139

We’re here to help — reach out with any questions or to get a custom quote.



The Bird Real Estate Media Team







 
 
 

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