What Is Zillow Listing Showcase? The Premium Listing Upgrade That Sells Homes Faster

When it comes to standing out in today’s real estate market, visibility is everything — and Zillow just raised the bar.

Zillow Listing Showcase is the newest premium listing product by Zillow’s ShowingTime+ division, and it’s changing the game for agents who want more than just a basic listing. It’s bold. It’s immersive. And it works.

At Bird Real Estate Media, we’re proud to announce that we’ve been hand-selected by Zillow as one of the official, trusted media partners for Showcase listings in Sarasota and Manatee counties. That means when you join their program, we’re your go-to team — the ones Zillow trusts to bring your listing to life with professional media that meets their highest standards.

What is Zillow Listing Showcase?

Zillow Showcase is not your typical MLS post with a slideshow and a few bullet points. It’s an elevated, interactive, visually rich experience — built to attract serious buyers and highlight your brand as an agent.

Here’s what makes a Showcase listing stand out:

Hero Media That Sells

Scrolling high-resolution hero images. Room-by-room organization. 3D Home tours. Interactive floor plans with embedded photos and precise map placement. Buyers don’t just browse — they explore.

Priority Placement

Showcase listings receive preferred visibility on Zillow, including standout tags, top-tier placement in personalized search results, and inclusion in dedicated email blasts to active buyers.

Agent-Centered Branding

It’s not just about the house — it’s about you. Your photo, bio, contact info, links, and reviews are embedded directly into the listing, positioning you as a standout agent and increasing your reach.

Actionable Insights

Get access to advanced performance metrics and listing data to refine your strategy, prove your value to sellers, and win more listings.

Why It Matters

According to Zillow’s internal data, agents using Showcase are seeing better outcomes:

• More listings won

• Faster pending status

• Higher final sale prices

And in a market this competitive, those are advantages that make all the difference.

Technical Requirements? We’ve Got You Covered

Showcase listings must include a Zillow 3D Home tour and interactive floor plan — not optional. Only certified photographers who meet Zillow’s standards can deliver this, and we’re one of them.

We use professional-grade equipment and Zillow-approved capture systems to ensure your listing doesn’t just meet the mark — it exceeds it.

When you work with Bird Real Estate Media, you're not just getting premium visuals. You're getting the official Zillow Showcase advantage — fast turnaround, local service, and a media team that understands how to market both homes and agents.

Sarasota Agents, Let’s Talk

If you’re an agent in Sarasota, Lakewood Ranch, Siesta Key, Longboat Key, or anywhere in Manatee and Sarasota counties, Zillow Listing Showcase is now within reach — and we’re your certified partner.

This is your chance to create a listing that looks like a luxury magazine spread, performs like a paid ad, and positions your brand in front of thousands of active buyers.

Ready to elevate your listings?Let’s shoot your first Zillow Showcase. We’ll handle the media. You close the deal.

Bird Real Estate MediaZillow Elite Photographer | FAA Licensed Drone Pilot | 3D Matterport CertifiedServing Sarasota + Manatee County with strategic real estate visuals since 2018www.bird-solutions.com

Ready to showcase your property with professional photography?

Contact Bird Real Estate Media today for expert vacation rental, commercial, and architectural photography in Sarasota and Manatee counties, Florida.

📞 Call us: 941-217-9139

📧 Email: sales@bird-solutions.com

🌐 Visit: www.bird-solutions.com

We’re here to help — reach out with any questions or to get a custom quote.