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What is Included in a Luxury Real Estate Media Package?

  • Writer: Bird Real Estate Media
    Bird Real Estate Media
  • Jul 16
  • 4 min read

Luxury properties require more than standard listing media. They need refined photography, cinematic video, strong agent visibility, and a complete visual experience that communicates quality across every platform.


The Luxury Listing Package from Bird Real Estate Media combines premium photography, aerial media, virtual-tour technology, video, floor plans, twilight imagery, and neighborhood coverage into one complete marketing package.


This package includes:

  • Highest-Quality Listing and Aerial Photography with Luxe Editing

  • Zillow 3D Home Tour with Interactive Floor Plan

  • High-Resolution 2D Floor Plan

  • Agent Spotlight Social Reel

  • Luxury Listing Video

  • Luxury Virtual Twilight

  • Amenity and Neighborhood Photography


One appointment. One complete luxury marketing presentation.





Highest-Quality Photography with Luxe Editing


The package typically includes approximately 30 professionally captured interior, exterior, and editorial-style images, depending on the property’s size, architecture, and features.

Every image receives Luxe Editing for a more polished and refined presentation, including:

  • Advanced color correction

  • Improved window views

  • Refined brightness and contrast

  • Light correction

  • Grass and water enhancement

  • Removal of minor visual distractions

  • Detailed image retouching


You receive both print-ready and web-optimized files. Selected images are also sent directly to Zillow in full, uncompressed quality.

Every property is personally photographed by the owner of Bird Real Estate Media, providing consistent standards and complete accountability throughout the process.





Zillow 3D Home Tour with Interactive Floor Plan


The Zillow 3D Home Tour allows buyers to explore the property room by room from any device.

The connected interactive floor plan shows where each tour view was captured and the direction of view, helping buyers understand the layout, scale, and flow of the home before scheduling a private showing.

Listings with Zillow 3D Home Tours may also receive enhanced visibility or premium placement within Zillow’s platform.

Professional photography creates the first impression. The interactive tour helps buyers understand the full property experience.



Explore a Sample Zillow 3D Home Tour




High-Resolution 2D Floor Plan


A separate high-resolution floor plan with room names and approximate measurements is included.

It gives buyers a clear overview of the property’s layout and can be used across:

  • Eligible MLS listings

  • Property websites

  • Listing presentations

  • Digital brochures

  • Social media

  • Buyer marketing

Floor plans and measurements are intended for marketing and informational purposes and are not a substitute for architectural plans, appraisals, or professional surveys.




Aerial Photography


The Luxury Listing Package includes 5 to 10 professionally edited aerial images showing the property and its immediate surroundings.

One aerial image also includes a precise pin-drop identifying the property’s location.

Aerial photography is especially valuable for presenting:

  • Large homes and estates

  • Waterfront properties

  • Oversized lots

  • Golf-course locations

  • Gated communities

  • Nearby amenities and surroundings





Agent Spotlight Social Reel


The Agent Spotlight Social Reel is a 60-second vertical video designed for mobile viewing and social media.

It combines an on-camera agent introduction and call to action with dynamic property footage, helping the agent market both the listing and their personal brand.

The reel is ideal for:

  • Instagram Reels

  • Facebook

  • TikTok

  • YouTube Shorts

  • LinkedIn




Luxury Listing Video


The package includes a polished one-to-two-minute horizontal listing video featuring interior, exterior, and aerial footage.

The final video is ideal for:

  • YouTube

  • Vimeo

  • Property websites

  • Digital advertising

  • Email campaigns

  • Listing presentations


The video is designed to communicate the property’s architecture, flow, lifestyle, and strongest selling features in a refined cinematic format.

Delivery is typically completed within two business days.





Luxury Virtual Twilight

Two exterior photographs are transformed into advanced virtual twilight images, typically featuring the front and rear of the property.

These images create a warm, dramatic presentation with enhanced skies, illuminated windows, and refined exterior lighting.


Virtual twilight images are ideal for:

  • Main listing photography

  • Social media

  • Property websites

  • Email campaigns

  • Promotional graphics





Amenities and Neighborhood Photography


Luxury buyers are often evaluating more than the property itself. They are also considering the community, surroundings, and lifestyle.


The package includes:

  • 5 to 15 images per location

  • Coverage of up to three amenity areas

  • 5 to 15 exterior neighborhood images


Coverage may include:

  • Community pools and clubhouses

  • Fitness centers

  • Tennis and pickleball courts

  • Marinas

  • Beaches

  • Parks and trails

  • Shopping and dining areas

  • Community entrances

  • Local landmarks



This additional photography helps present the property as part of a complete lifestyle experience.




Why These Services Work Better Together

Each service supports a different part of the buyer journey.


Photography creates visual impact.

The virtual tour encourages exploration.

The floor plan creates clarity.

Aerial photography adds location and scale.

Video creates emotion and movement.

The Agent Spotlight strengthens the agent’s brand.

Amenity photography communicates lifestyle.

Together, these assets create a complete and polished presentation for high-end residential marketing.


Single-Visit Package Pricing

Luxury Listing Package pricing applies when all included services are completed during one scheduled property visit.

Split appointments and return visits are not included in the standard package price and may require additional fees.

Aerial media is subject to FAA regulations, weather, airspace, local ordinances, property access, and safety conditions.


A Complete Luxury Marketing Package

The Luxury Listing Package is designed for agents and homeowners who want to present a high-end property with greater detail, stronger visual impact, and a more complete buyer experience.

Luxury photography. Cinematic video. Agent branding. Lifestyle marketing. One complete presentation.







Contact Bird Real Estate Media today for professional real estate photography and property media services throughout Sarasota and Manatee Counties.


📞 Call us: 941-217-9139

We’re here to help — reach out with any questions or to get a custom quote.



The Bird Real Estate Media Team





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